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Reach VS Impressions: What’s the Difference?

Reach VS Impressions: What’s the Difference?

What is reach? What are impressions? In general, reach and impressions are not strange for us however they can be very confusing in social media marketing especially for newbie. Reach and impressions are very common in marketing. If you had launched any ads campaign...

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What is a landing page? How does it work?

What is a landing page? How does it work?

What is a Landing Page? So, what is a landing page? According to Yoast, "In digital marketing, a landing page is a page specifically designed for one purpose: to make a visitor convert." It is also known as a standalone web page where visitors land after clicking the...

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Landing Page vs Website: What’s the Difference?

Landing Page vs Website: What’s the Difference?

I believe you must have heard about landing page a lot recently, especially in digital marketing. Have you ever confused between the landing page and website, especially if you are a newbie on the Internet? If you are unsure when to use a landing page or a website or...

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